News that a Spanish tourist board on the Costa Brava has used a photograph taken in the Bahamas to promote its local beach reminds me of a poster I saw four years ago.
I was in a dark and tatty bureau de change in Leh, in the Indian Himalaya. On the wall there was a dog-eared poster. "Come to India", it beckoned, beneath a photograph of a range of saw-toothed snowy peaks. They looked familiar, I thought. Yet this was the first time I had been to India.
They were familiar: the view was of the spectacular scene at Concordia - across the Line of Control in Pakistani-occupied (and Indian claimed) Kashmir, which I had seen two years before.
Was this ignorance, over-enthusiastic marketing or a political statement? It was impossible to tell.
Monday, February 16, 2009
The lengths a tourist board will go to
Another review
A new review of Setting the Desert on Fire can be found here.
Labels:
book review,
Setting the Desert on Fire
Friday, February 06, 2009
Next speaking...
I'm speaking twice next week:
Wednesday 11 February - to the Barnes Literary Society
Friday 13 February - at St Antony's College, Oxford
Labels:
James Barr,
Oxford,
speaking engagements,
St Antony's College
Subscribe to:
Posts (Atom)